The misleading and ubiquitous representation of gender in the media have several consequences on society, among other things, the stereotyping of both genders that stem from the misinformation spread by their representation in the media. The consequence that may caused by the gender representation on the media is stereotype. Both genders will be labeled to act certain way; males have to be strong while women are labeled to be a soft kind of person. This influences the way in which society itself looks upon both genders and treats them accordingly. However, this representation is not true at all. One of the reasons for the change in this representation is that women and men are created equal. Social positions have changed so that women are no longer just housewives and mothers, but also workers and decision-makers, and media representations reflect this.
In conclusion, the message that can be conclude from this representation is that women and men are both equal. They do not have to act in a certain way, they both can express themselves however they want and be who they want to be. The media is not representing the real world. The media wants them to see what the media want both genders to see about the 'real' world. There is no objectivity, except the 'subjectivity' itself.
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